Apple should be aware of the consequences before launching its products in the market. Recently, Apple launched Iphone 4S in China, three months after the product went on sale in U.S. But it seems nothing favorable at the Apple store in Beijing. Apple iPhone 4S store at Beijing instead of applauds was awarded with eggs at the store’s exterior after people had been told Apple cancelling the shop iPhone 4S sales. These words raised the anger among the buyers eventually leading to the worst to Apple. An irate customer threw eggs at the store and soon things turn to turmoil. However, the situation
was controlled and the police clear out the customers.
Following the incident, Apple decided to suspend iPhone 4S from its other stores located at Beijing and Shanghai. The decision to cancel sale of iPhone 4S, didn’t brought the favorable response from the buyers and their furious action spoke against Apple’s behavior. The smartphone however, is on the sale through online store and authorized retailers but will not be made available to the stores.
The customers waiting in the chilled morning and even throughout the night were found standing in the queue to buy Apple iPhone 4S, however with the small whispered denying iPhone 4S sales made customers behave rash. Hopefully, this incident will be a sort of learning experience for Apple before they decide on their terms.